Thursday, August 27, 2020

Fantasy Theme Analysis of Commercial Essay Example for Free

Dream Theme Analysis of Commercial Essay â€Å"It’s Not About the Shoes† The Jordan Brand endeavors to impart to its crowd that to become unbelievable they have to comprehend that it isn't about the shoes, yet what it is you do in them. They do this by indicating various star competitors performing when they were in school and secondary school to the narrator’s (Michael Jordan) words. This paper theorizes how it is the Jordan Brand endeavors to carry their crowd to the mutual logical vision of getting unbelievable, through dream topics in their promotion â€Å"It’s Not About the Shoes†. The Fantasy Theme Criticism To comprehend this paper’s contention on how it is the Jordan Brand endeavors to utilize dream topics in their promotion, we should initially comprehend what precisely the Fantasy Theme Criticism is. It was made by Ernest G. Bormann, and was intended to give bits of knowledge into the common perspective of a gathering of rhetors. It is gotten from the Symbolic Convergence Theory, and can be applied to various sorts of talk including the kind(s) utilized on little gatherings, social developments, political battles, and authoritative correspondence. The analysis depends on two suppositions. One, that talk makes reality, and two, that union happens. With respect to talk making reality we are to expect that the representative structures that are made from the talk are not impersonations but rather organs of the real world. This is on the grounds that it is through their organization that anything turns out to be genuine. We expect to that assembly happens on the grounds that images make reality for people as well as that individual’s implications can consolidate to make a common reality for members. The common reality at that point gives a premise to the network of members to talk about their normal encounters and to accomplish a shared comprehension. The outcome of this is the people build up similar perspectives and feelings to the personae of the dramatization. Inside this analysis the crowd is viewed as the most basic part in light of the fact that the sharing of the message is viewed as being so huge. The fundamental unit of this examination is taking a gander at the diverse dream topics inside the talk being investigated. Dream subjects recount to a story thatâ accounts for the gatherings experience and that is the truth of the members. The three dream subjects that are important to make a show are setting, characters, and activities. These dream topics at that point meet up to shape a dream type, and logical vision. A dream type is a stock expository vision that shows up over and over in the talk of a gathering. The genuine expository vision is the brought together assembling of the different shared dreams, or a twirling together of imagination subjects to give a sound translation of the real world. In the occasion there is an explanatory vision, it is proposed that an expository network frames that comprises of members in the vision, or individuals who have shared the dream subjects. It is inside this network the capacity to comprehend and follow up on the intentions in activity that the explanatory vision endeavors to impart live. Investigation Within this promotion, there is various dream topics that the Jordan Brand joined that conceivably could lead their crowd to the ideal expository vision they wished to convey. This piece of the paper will try to investigate this advertisement by first taking a gander at our promotions relationship with the crowd, and afterward separating the dream subjects into the three various types that make up this examination and how they could meet up to frame a dream type and expository vision. All together for the advertisement to bode well it must share a First there is the setting theme(s). Setting subjects delineate where it is the move is making place. In this promotion, there are a wide range of athletic scenes delineated in which the physical setting happens for competitors to get amazing. For instance, there is a b-ball court (P3, P8, P15, P20, P21), a boxing ring (P12-13), a baseball field (P5-6), and football field (P11, P17-18). These diverse physical spots are the place competitors go to prepare and perform to get unbelievable. We here the storyteller state different motivational lines relating to ones execution, for example, â€Å"It’s about work before glory† (L10-11) and that it is tied in with â€Å"Taking all that you have been given, and making something better† (L8-9). This proposes to the crowd that training and difficult work in whatever sport you decide to contend in, are required in the event that you wish to get amazing. The following significant setting subject of the advertisement is inside the crowd is itself. In the absolute first scene (P1) all we see at first is the shoes with a unidentified individual sitting in them. The screen at that point looks up to uncover a man who it is sitting in a seat somewhere down in thought. This is potentially intended to be representative that every single individual in the crowd is that competitor in those shoes. At that point in the last scene we see a dark screen with the words Become Legendary. These two slides structure the setting that every individual from the crowd should confront, the second in their psyche at which they either rule for, or against endeavoring to get amazing. Notwithstanding this the advertisement references â€Å"you† the crowd an aggregate of multiple times. This backings that the advertisement is attempting to convey to its crowd any place it is, and since this promotion is endeavoring to source of inspiration its crowd the setting is inside the crowds minds themselves when they are settling on their choice. Next there is the characters theme(s). Character topics are any individual or item demonstrated participating in human like activity. As recently expressed, the promotion references â€Å"you† an aggregate of multiple times and clarifies that the crowd is the most significant character in this advertisement. Through the symbolism and words, the crowd should either envision themselves as the competitors delineated, or as themselves in comparable settings on the athletic field. This comprehensive technique of utilizing the language and topics of the promotion to identify with the crowd assists with building intermingling The competitors who are appeared in the advertisement are likewise significant characters. It isn't unequivocally expressed in the promotion who these competitors are, however by viewing the advertisement and review the last scene where the words Become Legendary (P22) show up, the crowd can surmise that whoever these competitors are, they are legends in their individual games. They are portrayed all through the promotion performing different demonstrations of athletic capacity, and through the narrator’s words the crowd should envision themselves performing comparable goes about as these competitors. At long last, there is the activities theme(s). Activity subjects manage the activity of the show. Inside this promotion there are various activity topics. By taking a gander at the visuals of the promotion we see competitors running here and there a b-ball court (P3, P20), hitting balls (P5-6), shooting a b-ball (P8), getting touchdowns (P11, P18), and hitting a punching pack (P13). Going with these visuals we here the narrator’s words and can comprehend the characteristics these competitors have, and how their activities (which become straightforward through the advertisements visual and sound presentation) have lead them to get amazing. For instance, we here the storyteller state for the baseball scene (P4-6) that â€Å"It’s about having the mental fortitude to fail† (L4-5). The crowd should comprehend that having mental fortitude/acting gutsy is imperative to have on the off chance that one wishes to get incredible. Another model is in slides P12-15 in which we go from the visual of a youthful fighter working out, to the picture of b-ball player in festivity and here the words â€Å"It’s about work, before glory† (L10-11). This scene delineates that the activity of buckling down prompts the demonstration of festivity in triumph. This scene likewise fits that the demonstration of buckling down is essential to getting amazing. These subjects structure a dream type which is that it isn't about the shoes. We here this definite line expressed in P1L1 that â€Å"It isn't about the shoes†. All through the advertisement we at that point see different video clasps and pictures that show us, just as hear our storyteller outline for us, what it is about. We at that point hear in L14 that indeed â€Å"It’s not about the shoes† and afterward in L15-16 that â€Å"It’s about what you do in them, it’s about being what your identity was destined to be†. This dream type gives the goals to the first clash achieved in the primary scene. The dream subjects talked about over totally meet up to ideally lead the crowd to the expository vision to get unbelievable, which is the thing that the rhetor would have liked to convey. Through the dream subjects the crowd can perceive how they can get amazing

Saturday, August 22, 2020

Say No to Your Darlings

Disapprove of Your Darlings Disapprove of Your Darlings Disapprove of Your Darlings By Michael Veteran authors regularly encourage hopeful journalists to â€Å"kill your darlings.† Grisly, isnt it, yet they all state it. William Faulkner composed, â€Å"In composing, you should slaughter all your darlings.† Stephen King composed, â€Å"kill your dears, kill your sweethearts, in any event, when it breaks your egocentric little scribbler’s heart, kill your darlings.† Notice that King said kill multiple times, however at that point, we are discussing Stephen King. As per Slates culture editorial manager Forrest Wickman, this guidance was initially given by over a century back by Cornish essayist Sir Arthur Quiller-Couch (his nom de plume was Q). In On the Art of Writing: Lectures Delivered in the University of Cambridge, 1913â€1914, Sir Arthur Q exhorted: In the event that you here require a down to earth rule of me, I will give you this: ‘Whenever you feel a drive to execute a bit of outstandingly fine composition, obey it-entire heartedly-and erase it before sending your original copy to press. Murder your sweethearts. See that Sir Q didnt state murder your entire original copy. What's more, he didnt instruct us to overlook your dears either. No, he urges us to put our dears entire heartedly onto paper. Just dont send that bit of paper to the distributer. Furthermore, how did our companion Q characterize sweethearts? As a bit of particularly fine composition, one that has been composed without anyone else. A sweetheart is certifiably not a fiendishly suitable unexpected development or an inconspicuous yet profound character knowledge. No, it is simply an indicated case of particularly fine composition. Does it further the story or uncover character or do any of the things that really fine composing does? Erm, no remark. My takeaway on this: if something helps your peruser, dont murder it. On the off chance that it just make it simpler to congratulate yourself, lose it. Sir Q didnt truly state to execute your sweethearts. He said alright, he said murder your sweethearts. No chance am I going to keep in touch with one thousand words urging you to kill a friend or family member. So let me modify the relationship. No one needs to consider losing a cherished kid. We as a whole need to keep our sweethearts. In any case, since we love our dears doesnt imply that directly here is the perfect spot for them. Adorable as a three-year-old little girl may be, I can think about a great deal of spots in the house that she doesnt should be, and a ton of things she doesnt should do. We could never dispose of her, yet regularly we have to disapprove of her. Her charm makes it difficult to state no, yet not less important. Im utilizing the solitary female when I talk about dears, calling her she, in light of the fact that losing a most loved character or entry or thought can grope giving a most loved little girl. Intentionally surrendering her, voluntarily, appears to be far more terrible. Perhaps you have a feeling that youre submitting youngster deserting. But it isnt truly like that. When your book goes to press, your perusers will never miss your dear. They will never realize she is absent. Since she didnt truly have a place in your book, you will never miss her there. Truly, she appears to be so valuable. Be that as it may, having your composing called valuable isn't typically a commendation. Be that as it may, imagine a scenario where your dear feels genuine to you, effectively a three-dimensional character in your psyche or having the right to get one. Imagine a scenario where you cannot surrender her. Luckily, disapproving of your dear this time doesnt mean you cannot express yes to her later. Simply reorder the section into another document on your PC. Indeed, you should expel your sweetheart from where she doesnt have a place, however you dont need to erase your dear altogether. Possibly she will fit delightfully in another story. She may turn into the focal point, the way in to your new perfect work of art. Coincidentally, that other record doesnt should be held distinctly for perished sweethearts. You should keep a thought document at any rate, for each one of those thoughts which you definitely know they dont fit into your present task. I like to survey my thought documents here and there in any event, when Im not especially dealing with anything. It causes me to feel increasingly splendid. I need to perceive, notwithstanding, that not every one of my sweethearts are just lost marvels. Possibly that character isnt as three-dimensional as I accepted. Perhaps Im deluded about the honesty of that plot line. Possibly life isnt truly like that. Possibly my love is lost. In any case, once youve discarded your sweetheart, quickly fill in the gap she left. Peruse the part not long before the cut, and continue proceeding to compose from that point. How would you perceive a sweetheart that should be expelled? What's more, where do you discover the fearlessness to evacuate her? All things considered, we regularly discover fearlessness and shrewdness in others. An author needs others alpha perusers, beta perusers, or a composing gathering. You need these keen, educated individuals to investigate your story, to give you how well they value the great parts (showing their incredible knowledge), and to impart to you how confounded or impassive they felt when they read different parts. Unfathomable, isnt it, that such a large number of astute perusers dont value something that is so clearly splendid. On the off chance that just a single peruser experiences difficulty with it, possibly that is his concern. On the off chance that numerous perusers experience difficulty with it, perhaps theres your concern. Furthermore, you have to deal with it. Basically, your sweethearts are the adored pieces of your work that dont advance your work. Furthermore, you need others to assist you with seeing reality, simply a few guardians are unequipped for seeing that their three-year-old is ruined until others call attention to it. Disapproving of your sweethearts will make you more grounded. Enduring will in general do that kind of thing. Tolerating another perspective will expand your sympathy. Youre quitting any trace of something you love out of regard to other people. Doing so will make you less narrow minded and a superior author. Need to improve your English quickly a day? Get a membership and begin accepting our composing tips and activities every day! Continue learning! Peruse the Freelance Writing classification, check our mainstream posts, or pick a related post below:Has versus HadYay, Hooray, Woo-hoo and Other Acclamations10 Varieties of Syntax to Improve Your Writing

Friday, August 21, 2020

Great Networking Strategies For Bloggers

Great Networking Strategies For Bloggers Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!Great Networking Strategies For BloggersUpdated On 17/04/2017Author : Charles MburuguTopic : BloggingShort URL : http://hbb.me/2oz78br CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogWhen it comes to blogging, networking with other bloggers is a very crucial. It is important for several reasons.Building your reader base â€" When you have a relationship with other bloggers, they are likely to recommend your posts or blog to other people out there. As a result, this will increase your readership.Sharpening your skills â€" There is no blogger who knows everything about blogging. Networking with other bloggers will enable you to complement your skills and knowledge.Accountability and friendship â€" Quite often, bloggers find themselves isolated and thus vulnerable to becoming disoriented and losing focus. It is therefore important to have other bloggers around you who understand the high s and lows of the business. They can encourage you when you are down and help you stay grounded.The following are some of the strategies that can be useful when it come to networking with other bloggers.1. Sending emails This is a basic, but very effective way of building relationships with other bloggers. However, you need to make sure your email adds value to the recipient. Instead go just saying hi, offer some advice or make a contribution.2. Writing guest posts Offering to write posts for another blogger can have a significant impact, especially when they really need content for their blogs. Therefore, never miss an opportunity to contribute guest posts, as well as comments, to other people’s blogs.3. Linking to other blogs One of the best ways of getting the attention of other bloggers is linking to their blogs. When they see that you want to connect with them, they are likely to reciprocate.READ9 Blogging Lessons We Can Learn From Professional Wrestling4. Social networking S ocial networks can be very effective in connecting with other bloggers. However, you need to focus on social networks which are appropriate for your specific niche. For instance, if most of the bloggers in your niche are connecting on Facebook, open an account there. If the action is in Twitter or LinkedIn, connect with people there.5. Social bookmarking Bookmarking other people’s blogs is likely to get their attention. You should therefore take the time to submit other blogs to social bookmarking sites such as StumbleUpon and Digg.6. Discussion groups and forumsMany niche bloggers can be found hanging around such places. Find forums and discussion groups which are relevant to your niche and take time regularly to connect.7. Interviews Besides being good content for your blog, interviews give you the opportunity to develop a relationship with other people. Most bloggers will get flattered when you request to interview them, and eventually feature them on your blog.8. Phone callsWh ereas you can have conversation with others via IM, voice to voice communication is more personal. However, before making that call, make sure you build a relationship first through emails or social media.9. Real life networking eventsThough great relationships can be built without actually meeting physically, meeting face to face can be very effective in reinforcing relationships with other bloggers. Learn why you should attend Blogger Meetups.

Monday, May 25, 2020

Reasons Why Roosevelt Introduced the New Deal Essay

Reasons Why Roosevelt Introduced the New Deal There were three main reasons why Roosevelt introduced the New Deal. The first was economic and social problems in the USA, as a result of the Wall Street Crash. The second reason was because of Hoover, the president before Roosevelt; had been a weak president, and could not solve problems, and often made problems worse. The third was that Roosevelt strongly believed he could help America recover, like he himself has done when he caught polio. One of the reasons why he introduced the New Deal was because of the problems in the USA. The Wall Street Crash in 1929 affected the USA both socially and economically. This sparked off the Great Depression.†¦show more content†¦Another reason why he introduced the New Deal was because of Hoover. Hoover was a weak president, and couldnt deal with Americas problems. He tried to solve this problem with protective tariffs (putting taxes on imported goods), but this was unsuccessful and made problems worse. He also tried introducing a Welfare State, but not many people agreed with this, because a welfare state runs off workers taxes, and employment was so low that not enough tax was being paid, meaning there would be no money for Hoovers Welfare State. Hoover also tried to promote the employers give-a-job scheme. This was where employers were encouraged to give jobs to unemployed people, instead of the government funding new jobs. This scheme failed as well. He also tried the trickle-down effect, where Hoover would boost one industry with money and jobs to higher production. He hoped by doing this other companies would follow on and create higher production, however this scheme failed. Hoover had a lot of ideas, and did want to help America, but proved too weak to. Republican ideas were wholly inadequate but no different from those of Britains National Government at the time. By the time of the 1932 Presidential Election, America was in a terrible state. Each of Hoovers policies failed, and this is whyShow MoreRelatedThe Main Features of the New Deal Essay1742 Words   |  7 PagesThe Main Features of the New Deal The New Deals were a series of Acts and schemes which Roosevelt hoped would pull America out of the depression. Roosevelt decided to tackle the economic problems before he did anything else because he knew that a strong and reliable money system would build up confidence in the Americans, which would act as a foundation for the American economy. In 1933 Roosevelt proved to the Americans that the promises he made before he was presidentRead MoreMain Features of the New Deal Essay1683 Words   |  7 PagesMain Features of the New Deal In 1932 Roosevelt came to power. He aimed to invest government money in making America prosperous again after the depression years of Hoover. Roosevelts main aims were to reduce unemployment and get Americans earning money again, to protect peoples savings, homes and livelihoods, to provide relief for the ill, the elderly and the unemployed and to get American industry and agriculture running once again. In his first hundred daysRead MoreTaking a look at the Great Depression 795 Words   |  3 Pagesnewspapers. The U.S blamed The â€Å"Great Depression† on President Herbert Hoover; they actually named a small town after him. President Roosevelt was a hero to the US; it’s because of him that the US had a major turnaround. It was untimely the entrance of the U.S into WW2 that ended The â€Å"Great Depression† in the United States. Moreover, President Roosevelt is the reason why the U.S not in the â€Å"Great Depression† anymore. The Great Depression did not only affect children and parents. 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Partly by giving Americans hope again, also by using the power of the Federal Government to create low-paying jobs for millions of unemployed Americans. Roosevelt probably rescued American capitalism from the threatRead MoreEssay about Main Features of The New Deal4123 Words   |  17 PagesMain Features of The New Deal In 1929, the stock market collapsed causing a worldwide economic depression, destroying America’s economy with many people losing their life savings therefore thrusting them into unemployment and poverty. Unemployment reached highs of over 13 million whilst the GNP for the country reached as low as $58 billion, compared to the $100 billion+ pre depression figures, because demand and production fell so dramatically. People were forced outRead Moreap us history dbq1672 Words   |  7 Pagesthe Great Depression EXCEPT: B.:-) He saw the Depression as akin to an act of nature, about which nothing could be done except to ride it out. 2.Franklin D. Roosevelt’s New Deal program attempted or achieved all of the following EXCEPT C.:-) supported the creation of the Reconstruction Finance Corporation. 3.The â€Å"New Immigration† was made up primarily of D.:-) persons from Southern and Eastern Europe. 4.By â€Å"normalcy† President Warren G. Harding meant not only peace after the recentRead MoreSocialism : Socialism Vs. Capitalism1156 Words   |  5 Pagesdo no actually know what the political and economic meanings or dealings that come with either ideal. Our history books do not do a good job of showing the real effects of Socialism or Capitalism. Socialism is the best type of economic for various reasons. And historical examples of when Democratic Socialism has improved America. The only example of Democratic Socialism that one would need to see that its better than capitalism is a history lesson on the Great Depression. On October 29, 1929, theRead MoreThe Student Athlete Association and Subsidized Payment of College Athletes1589 Words   |  7 Pagesthat is the college university. Background Football is the reason for the beginning of the SAA. In 1905 18 college football players died as a result of their injuries while playing football. There were no rules or regulations that governed the sport or guidelines for Universities to follow. In 1905, President Roosevelt, asked to see the representatives from Harvard, Yale and Princeton. â€Å"In his best table-thumping style, Theodore Roosevelt convinced them that the rules needed to be changed to eliminateRead MoreAfrican Americans : A Great Depression1282 Words   |  6 Pagesdecade of poverty, homelessness, and hungry. The true economic reason was a large scale of credit, borrowing, and loans. The great inventions of the earlier years triggered a greedy population of people to have the latest technology. As the new housing where being built in the suburbs, people started filling out more and more credit applications. In this culture, appearance of wealth, new cars also were sold to go along with the new house. Furn iture, appliances and consumer electronics were also

Thursday, May 14, 2020

The Nonthreatening Rise of China Essay - 1966 Words

For the past twenty-five years, China has witnessed an overall increase in its domestic growth (Fischler 148). According to the article, â€Å"The Rise of China as a Global Power,† by Dr. Rosita Dellios, China â€Å"is the worlds fourth largest trading nation, rising from 32nd in 1978 to 10th in 1997.† Similarly, China’s GDP is also second to the United States of America, generating 13 percent of the world’s output (Dellios). Since China’s introduction into the World Trade Organization in December 2001, its average tariff dropped from 41 percent in 1992 to 6 percent in 2001, becoming one of the most open economies in the world (Dellios). China is also the world’s fastest developing economy, obtaining an annual growth of 9.5 percent through foreign†¦show more content†¦According to Mark Borthwick, â€Å"its combined population and physical domain have not been equaled by any other nation.† Correspondingly, with impressive geogr aphic dimension and civilizational power, China is easily able to ascertain a stabilizing influence. Therefore, after decades of exerting only modest influence, China is now a greater regional actor in Asia (Saunders 127). Rendering from the article, â€Å"The Rise of China as a Global Power,† â€Å"the rise of China could represent an alternative to American global dominance. Whether this alternative is a form of complementary balance like the Chinese yin-yang symbol, or a dangerous competition for global hegemony, has remained a matter of debate.† Nevertheless, according to the source, â€Å"China’s Role in Asia,† by Phillip C. Saunders cited by Shambaugh and Yahuda, â€Å"China’s regional security strategy and a range of diplomatic, military, and economic assurance measures have had a significant impact in easing Asian concerns about a strong China† (127). Furthermore, Asia has generally shifted from observing China as a threat to viewing China as a prospect, with Japan being the exception to this trend (Shambaugh and Yahuda 127). Therefore, the rise of China is not a threat to Asian stability as noted in China’s political regime, military, and economy. First of all, the rise of China is not only nonthreatening but also beneficial to Asian stability through its politicalShow MoreRelatedIs American Power A Decline?1050 Words   |  5 PagesIs American Power in decline? The debate over America power is one that is extremely relevant today, especially following this month’s revelation by the International Monetary Fund that China has just overtaken the US as the world’s biggest economy (Fray 2014). The two articles, ‘Is the United States in decline—again?’ (Cox 2007, pp. 643–653) and ‘The empire writes back’ (Williams 2007, pp. 945-950), take very different views on the state of America’s influence in the world today. Realists believeRead More Increased Interdependence in the East Asian Community Essay example1059 Words   |  5 PagesThese common challenges and complementary resources call for mutually beneficial cooperation and exchanges, not only in the economic realm, but also in the political, security, environmental, social, cultural and educational arenas. The rapid rise of China and its increasing influence in the region has been a source of friction and concern for its neighbors b ut has also raised the possibility of imagining an Asia that is less centered on the U.S. China’s growing economy could entail a rebalancingRead More The Impact of Morality, Religion, and Law Upon Advertising Essay examples5091 Words   |  21 Pagespuzzling. This form of quasi-erotica is mostly found in mens and fashion magazines, but the introduction of sexual violence into the mainstream press and MTV videos suggests that some people, including women, find this type of display appealing and nonthreatening. Sexual violence may represent fantasy and not be considered as undermining seriously the position of women in society. Still, the growing awareness of battered wives and raped women may well turn sexual violence in advertising into a major issueRead MoreHuman Resource Planning Recruitment7002 Words   |  29 PagesCorporation has reaped benefits from HRP. The price of Japanese yen is a strong indicator for Matsushita’s demand for labor, because a high price mak es their product exports more expensive. In 1988, anticipating a rise in yen price, they opened export centers to produce TVs and air conditioners in China, Malaysia, and the United States. These goods were unaffected by the rising yen and, given the accuracy level of their forecasters, these export centers have been doing a very profitable business. Read MoreSports17363 Words   |  70 Pagesthe questions you will ask. This first sheet is called â€Å"Directions,† and you should put the number and name of the Olympics under that. Use it as a template. 28 EXERCISES IN SPORTSCASTING Directions XXIX SUMMER OLYMPICS AUDIENCE SURVEY, BEIJING, CHINA, 2008 This survey is to be undertaken during the showing of the 29th modern Olympic Games, the Beijing Summer Olympics in 2008. NBC will air the Games, beginning with three-hour opening ceremonies and continuing from August 8-24. Most of the coverageRead MoreSports17369 Words   |  70 Pagesquestions you will ask. This first sheet is called â€Å"Directions,† and you should put the number and name of the Olympics under that. Use it as a template. 28 EXERCISES IN SPORTSCASTING Directions XXIX SUMMER OLYMPICS AUDIENCE SURVEY, BEIJING, CHINA, 2008 This survey is to be undertaken during the showing of the 29th modern Olympic Games, the Beijing Summer Olympics in 2008. NBC will air the Games, beginning with three-hour opening ceremonies and continuing from August 8-24. Most of the coverageRead MoreFundamentals of Hrm263904 Words   |  1056 PagesISSUES: Team Performance Appraisals 250 Rate Selectively 251 Train Appraisers 251 The Performance Appraisal Meeting 251 International Performance Appraisal 253 Who Performs the Evaluation? 253 Evaluation Formats 253 DID YOU KNOW?: Performance Metrics in China 254 Summary 254 Demonstrating Comprehension: Questions for Review 255 Key Terms 255 256 HRM Workshop External Factors 272 Geographic Differences 272 Labor Supply 272 Competition 272 Cost of Living 272 Collective Bargaining 273 Communicating withRead MoreDeveloping Management Skills404131 Words   |  1617 Pagesincreased their training activity, the chances were much, much better that they were going to increase their operating profits and that they were going to increase their shareholder value. Product quality, market share, and productivity all tend to rise as training budgets go up. Companies that don’t make the investment are apt to see disappointing results. (Greenberg, 1999) More than thirty years ago, Mintzberg (1975) made a similar point about the curriculum needed in business schools. Things have

Wednesday, May 6, 2020

Suicide Cause And Effect - 2125 Words

Suicide has been a critical worldwide issue over the course of many years, and continues to be one of, if not the most heated topics till today. Suicide rates are at the highest they have ever been and is believed to be the second leading cause of death midst the youth. Often, we underestimate the number of outcome caused by suicide, not by accidents or tragic health issues but by their own two hands. It is the decision an individual makes to end their own life, followed by an act that will result in the demise of that individual’s being. Most people often don’t realize that it is not only their life that will directly be affected by this action, but also will leave a lifetime filled with pain and grief for their loved ones such as friends and family. Suicide is relentlessly affecting the youth population and if further steps are not taken to create prevention and to bring more attention on this topic, suicide will carry on to be one of the most impacting factors that w ill remain to put lives to an end. Throughout the years of ages 15 to 24, individuals tend to go through a series of events that plays a huge role in the way a person will turn out to be in their adulthood. For instance, an individual who may have gone through a traumatizing event in their younger years and did not learn the proper mechanisms to cope with their issues can expect that to leave a negative impact on their life. In this essay, I will discuss some of the leading factors as to why an individual inShow MoreRelatedThe Cause And Effect Of The Teen Suicide Essay1334 Words   |  6 PagesTeen suicide is a big problem all around the world, and we try to prevent it by offering help, and medications for whatever these teens are going through. What you may or may not know is that although we do offer help, these teens who are suicidal face negative criticism which sometimes pushes them to do something drastic. What I would like to accomplish with my paper would be to give my audience, not only a better understanding of some of the causes and effects of being suicidal, but also explainRead MoreTeen Suicide : Causes And Effects2454 Words   |  10 Pages Teen Suicide is a big problem around the world where it is causing Teens/Kids to kill themselves or harm themselves in some type of way. Don’t you ever just wonder why they wanna kill themselves ? or like how their Parents or closest Friends would react if they found out there Daughter/Son or Friend is found lifeless in their own house and there only at the age of 12 - 19 ? There are so many questions that everybody wants to get answered from the Teen that decides to take there own life . Over theRead MoreEssay on Causes and Effects of Teen Suicide599 Words   |  3 Pagesbetween the ages 15-25 years tries to kill themselves every year; 5000 succeed. The most common causes? Stress, bullying, failed relationships, abuse, and failure s at studies. Teenage suicide is wrong, it indicates how ruthless today’s society is, and it proves that sometimes, teenagers feel like they can’t be understood or accepted, that they don’t have an adult or close friend to consult to. Teenage suicide is truly sad, to even think that someone feels the absolute need to end their life because thereRead MoreThesis Statement . The Act Of Suicide Effects Many Individuals1528 Words   |  7 PagesStatement The act of suicide effects many individuals worldwide. The medical definition of suicide is â€Å"the act or an instance of taking one’s own life voluntarily and intentionally† (Turner,1). However, suicide is more than just a medical condition. Emile Durkheim, referred to this state as altruism, which means that an individual’s personality is preserved to be of little value; he called this altruistic suicide (Douglas, 13). On the other hand, there are many types of cause and effect relationships ofRead MoreEssay about Teen Suicide916 Words   |  4 Pagesto resulting effects including depression or even suicide. Suicide in teens is one of the most traumatic and problematic issues that we face today in not only adults but many adolescents as well. Today suicide is one of the top causes for death in teenagers, out shadowed only by homicides and accidents. Some of the top â€Å"accidents† include drug overdoses, single-car accidents, self-inflicted gunsho t wounds, falls from bridges and buildings, and self-poisonings. Some youth suicide analysts believeRead MoreInformative Speech - Teen Suicide Essay854 Words   |  4 PagesInformative speech; teen suicide. General Purpose: To inform. Specific Purpose: Today I will be discussing the topic of teen suicide. Central Idea: Teen suicide is a growing health concern in the US as it is the third leading cause of death among young people [Linn-Gust, 2001]. Thesis: In order to better understand teen suicide, it is important to explore the causes of teen suicide, what are the symptoms and/or signs, and what can be done to prevent teen suicide. OrganizationalRead MoreRisk of Suicide Ideation from Antidepressant Usage in Adolescents1126 Words   |  5 Pagesstern warnings that a paradoxical risk of suicide ideation accompanied antidepressant usage in adolescents. Originally applicable to teenagers aged 13 to 17, the warnings were expanded to include young adults aged 18 to 24 in 2007 (U.S. Food and Drug Administration, 2007). These warnings have eroded public confidence in antidepressants, causing fewer prescriptions to be issued (Gibbons, 2007). The FDA’s conclusion that newer antidepressants (SSRIs) cause suicide ideation in young people comes from aRead MoreSuicide Is A Major Issue Today s Modern Society1283 Words   |  6 PagesSuicide is a major issue in today’s modern society. Many problems, such as depression, trauma, issues from childhood, drug/alcohol abuse, or other mental illnesses can cause people to commit suicide. Suicide is a mostly treatable issue, with therapy and medication, but many people still die from it each year. On average, 3000 people commit suicide each day, which results in almost one million people dying of it per year. Psychology is a broad science that studies the human mind, mental states andRead MoreHigh Levels Of Stress Among Teens1251 Words   |  6 PagesAccording to data collected by the Center of Disease Control and Prevention (CDC), suicide is the leading cause of all deaths (18.4%) following accidental injuries for American adolescents (Heron). To visualize this information, imagine walking through a grave yard for adolescents and knowing every ten steps walked you passed, on average, two people who committed suicide. But the question still stands: why? The answer lies in the fact adolescents are experiencing high levels of stress due to highRead MorePreveting Teen Suicide823 Words   |  3 Pageseverything goes black. Suicide is the third cause of death in teens. It takes about 35,000 lives each year, almost 11 million people have tried to ta ke their lives. Suicide can be triggered by many things, this action has many effects but can be solved with some simple steps. Suicide can be triggered by many actions. To start off with , suicide can be caused by many different feelings. Feelings of guilt, shame, anger, rejection or loss can cause suicide. According to D’Arcy Lyness

Tuesday, May 5, 2020

Personal Writing A Schoolyard Lesson Essay Example For Students

Personal Writing: A Schoolyard Lesson Essay Personal Writing: A Schoolyard LessonGet up, get up you have school today, my mother blurted out, as I fellout of bed. I stood up and waddled to the bathroom. Looking into the mirror Ismiled to myself; I knew today was going to be just fine. My family and I hadjust moved from Guatemala, and today was to be my first day at Bel AirElementary School. I usually dont get worried about these situations, sinceIve been through the routine before, besides I tend to make friends prettyeasily. Why would today be any different, I told myself. I finished brushing my teeth and splashing my face, then continued toget dressed. I threw on some Bugle Boy caches, a Polo shirt, and some Nikes. After giving up on my hair; I ran into the kitchen and snatched my lunch box offthe counter. Soon I was out the door and on to face my first day at my newschool. After defeating the labyrinth of streets that we call our neighborhood,and meeting my first crossing guard; I made my way into the school. It wasquite crowded , but I knew where I was headed. I proceeded up the stairs anddown the hall to room 212, where I sat down in the front row. I turned aroundand took a quick peak at the class; scanning the room for someone to talk to. When I saw no opportunities I began to get a bit timid, but as soon as the bellrang I felt all right. We went through the motions for awhile: filling out paper work,introducing ourselves, all the first day stuff. I heard a few kids say theywere new to the area, of which Brian Vedder was the only boy. He wasnt much tolook at, not a soap opera star, or a great athlete, just a regular kid. Nonetheless I thought Id like to meet him and talk to him later on in the day. By this time we all were becoming restless, and I definitely knew why. Everyonewas waiting for recess, the time when kids get to have fun and let it all hangout. After all we didnt have class all summer, and keeping our butts in thosechairs for so long was beginning to hurt. Lunch rolled around and we knew what that meant; recess was next. Thebell rang and everyone ran outside, bursting onto the playground like a swarm oflocusts attacking crops. I saw many games going on: dodgeball, soccer, jumproping, and many others. It seemed all right, but it wasnt what I expected. Icouldnt believe that no one was playing football. Even in Guatemala we playedfootball; I wondered what I could do. That day when I came home from school, I searched through our bucket ofballs for my football. Yes, I found it, my black and yellow, mini Steelersball. I began to think how I could integrate football into the lives of thekids. The first thing that popped into my mind was Brian Vedder who I had metearlier that day; he knew a few of the soccer players and he might be able toget them to play football. The next person I could count on was Melvin Jackson. I met Melvin while in math class, he was new to the school too, and he was dyingto play football too. With these two I could at least throw the ball around,and hope for others to join in. The next morning I awoke to the same routine as usual. I put on someclothes and belted out the door a little earlier than usual. When I got toschool I hid my ball in my backpack until I could stuff it into my cubby hole. .u381719ce1fbe63b86a6bdbef0db1e9ea , .u381719ce1fbe63b86a6bdbef0db1e9ea .postImageUrl , .u381719ce1fbe63b86a6bdbef0db1e9ea .centered-text-area { min-height: 80px; position: relative; } .u381719ce1fbe63b86a6bdbef0db1e9ea , .u381719ce1fbe63b86a6bdbef0db1e9ea:hover , .u381719ce1fbe63b86a6bdbef0db1e9ea:visited , .u381719ce1fbe63b86a6bdbef0db1e9ea:active { border:0!important; } .u381719ce1fbe63b86a6bdbef0db1e9ea .clearfix:after { content: ""; display: table; clear: both; } .u381719ce1fbe63b86a6bdbef0db1e9ea { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u381719ce1fbe63b86a6bdbef0db1e9ea:active , .u381719ce1fbe63b86a6bdbef0db1e9ea:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u381719ce1fbe63b86a6bdbef0db1e9ea .centered-text-area { width: 100%; position: relative ; } .u381719ce1fbe63b86a6bdbef0db1e9ea .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u381719ce1fbe63b86a6bdbef0db1e9ea .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u381719ce1fbe63b86a6bdbef0db1e9ea .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u381719ce1fbe63b86a6bdbef0db1e9ea:hover .ctaButton { background-color: #34495E!important; } .u381719ce1fbe63b86a6bdbef0db1e9ea .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u381719ce1fbe63b86a6bdbef0db1e9ea .u381719ce1fbe63b86a6bdbef0db1e9ea-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u381719ce1fbe63b86a6bdbef0db1e9ea:after { content: ""; display: block; clear: both; } READ: Heart of darkness 5 EssayThen I looked for Melvin, he was across the hall in Mrs. Symms class where I hadmath class. I went up to him and asked him if hed play football with me atrecess. He told me he would love to and even told his friend Sean Gravely aboutit. Well at least now I didnt have to ask for Brians help. Recess came again that day as it had before, but Melvin, Sean, and I hada little agenda to take care of. We strolled out onto the playground, andacross the asphalt to the field where the soccer guys played. Melvin began torun, and I unleashed the ball from my hand. It floated through the air in aperfect spiral until it landed down on his fingertips. At once we hadspectators. Boom! Sean punted the ball, and it skied forward. More and morekids watched, as if wondering what was going on. Kofi, the biggest guy inschool, and popular soccer player called for the ball.I launched one over tohim and he smiled. Lets get a game together guys, he said in eageranticipation. We agreed, but I wasnt done, I wanted everyone to have a chanceto take part in Bel Airs first football game. I scurried back to theplayground, where I proceeded to ask the nerds if they wanted to play to. Afew surprised individuals came with me and we set up teams. I was the quarterback for my team, so that I could control the game anddecide who was going to get the ball, besides I had the best arm out of everyone. Plus I didnt want the less athletic guys to be pushed to the side and be usedas blockers. Our first play went to Melvin; a long bomb that helped us advanceup the field. My second pass was incomplete as I overthrew my receiver. Timdropped my third pass and we were stuck in a jam. Melvin said he would be open,and so did John, but I had a plan. Hike! My players were off, everyone randeep or at least father than they had to; all we needed was one completion. That is when I did it; I threw the ball to Kyle Kaneshiro. Yes! We had afirst down and Kyle, a typical nerd with glasses came back to the huddle witha huge smile. I dont think he ever thought hed really be getting the balltoday, but I gave it to him and he came through. The game went on, although itwas very one sided. My diverse squad, that ranged from speedy black guys likeMelvin to slower guys like Kyle had wrecked shop on the opposition. As the bell rang and the teachers called us back into the building, Kylecame up to me and thanked me for letting him play. He told me that he hadalways wanted to participate, but had always been afraid of the cooler guys. I told him that was a bunch of crap and from that day on Kyle was on my team. He was my secret weapon, my third down back who never dropped the ball. After leaving Bel Air Elementary that year and moving up to GodwinMiddle; we had to get used to not having recess anymore. No more school yardfootball to keep us happy, but Godwin did have a school team. I tried out andso did Melvin; we didnt play much because the older guys where better than us. But when we got the chance as we grew up we always looked back on what we hadlearned on the field at Bel Air. We used the whole team to make ourselves better,and when push came to shove, we didnt go with the big studs like Kofi andSherman we went to guys like Kyle. They were the guys that really made thedifference, the ones who helped keep a team together, and the ones that made ourteams win. Thanks Kyle for making a difference. .u378035218f6987e39bc68236af5e4e85 , .u378035218f6987e39bc68236af5e4e85 .postImageUrl , .u378035218f6987e39bc68236af5e4e85 .centered-text-area { min-height: 80px; position: relative; } .u378035218f6987e39bc68236af5e4e85 , .u378035218f6987e39bc68236af5e4e85:hover , .u378035218f6987e39bc68236af5e4e85:visited , .u378035218f6987e39bc68236af5e4e85:active { border:0!important; } .u378035218f6987e39bc68236af5e4e85 .clearfix:after { content: ""; display: table; clear: both; } .u378035218f6987e39bc68236af5e4e85 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u378035218f6987e39bc68236af5e4e85:active , .u378035218f6987e39bc68236af5e4e85:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u378035218f6987e39bc68236af5e4e85 .centered-text-area { width: 100%; position: relative ; } .u378035218f6987e39bc68236af5e4e85 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u378035218f6987e39bc68236af5e4e85 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u378035218f6987e39bc68236af5e4e85 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u378035218f6987e39bc68236af5e4e85:hover .ctaButton { background-color: #34495E!important; } .u378035218f6987e39bc68236af5e4e85 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u378035218f6987e39bc68236af5e4e85 .u378035218f6987e39bc68236af5e4e85-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u378035218f6987e39bc68236af5e4e85:after { content: ""; display: block; clear: both; } READ: Essay on How Professional Development Is Essential EssayEnglish

Saturday, April 11, 2020

Super PACs free essay sample

Super PACs or Super Political Action Committees are â€Å"a type of independent political action committee which may raise unlimited sums of money from corporations, unions, and individuals but is not permitted to contribute to or coordinate directly with parties or candidates† –Oxford Dictionaries How did Super PACs come to be? Political Action Committees have been around for decades. However, prior to 2010, PACs were only allowed to accept up to $2,500 per individual. Corporations and labor unions were NOT allowed to make contributions in any form or fashion. This money could then be given to political campaigns to be used for promoting their candidate. However two Supreme Court cases changed that in 2010. Citizens United v. Federal Election Commission ruled that a television advertising for Michael Moores Fahrenheit 9/11 was legal despite Citizens United’s protest that it unfairly and illegally advocated against the re-election of George Bush. Later that year, Speechnow. org v. We will write a custom essay sample on Super PACs or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page FEC led to the ruling that the creation of independent expenditure-only groups, or Super PACs was constitutional so long as they did not coordinate directly with parties or candidates. Thus, the Super PAC was born. Who manages Super PACs? Congress, the Supreme Court and the Federal Election Commission (FEC), control super PACs. What should be done about Super PACs? Although the Supreme Court was responsible for the Citizens United case that allows Super PACs to accept unlimited sums of money, Congress has the power pass legislation that would prohibit these organizations. Furthermore the Supreme Court has the power to reverse its previous rulings in Citizens United v. Federal Election Commission and Speechnow. org v. FEC. Lastly, the FEC has done a poor job of enforcing the rules that are in place regarding super PACs.

Tuesday, March 10, 2020

A Brief History of the Age of Exploration

A Brief History of the Age of Exploration The era known as the Age of Exploration, sometimes called the Age of Discovery, officially began in the early 15th century and lasted through the 17th century. The period is characterized as a time when Europeans began exploring the world by sea in search of new trading routes,  wealth, and knowledge. The impact of the Age of Exploration would permanently alter the world and transform geography into the modern science it is today. Impact of the Age of Exploration Explorers learned more about areas such as Africa and the Americas and brought that knowledge back to Europe.Massive wealth accrued to European colonizers due to trade in goods, spices, and precious metals.Methods of navigation and mapping improved, switching from traditional portolan charts to the worlds first nautical maps.New food, plants, and animals were exchanged between the colonies and Europe.Indigenous people were decimated by Europeans, from a combined impact of disease, overwork, and massacres.The work force needed to support the massive plantations in the New World, led to a 300 year slave trade that had an enormous impact on Africa.The impact persists to this day, with many of the worlds former colonies still considered the developing world, while colonizers are the First World countries, holding a majority of the worlds wealth and annual income. The Birth of the Age of Exploration Many nations were looking for goods such as silver and gold, but one of the biggest reasons for exploration was the desire to find a new route for the spice and silk trades. The capture and sacking of Constantinople by Turkish troops under Mohammed II, 29th May 1453. The Turkish victory marked the end of the Byzantine Empire and the rise of the Ottomans. Hulton Archive/Getty Images  Ã‚   When the Ottoman Empire took control of Constantinople in 1453, it blocked European access to the area, severely limiting trade. In addition, it also blocked access to North Africa and the Red Sea, two very important trade routes to the Far East. The first of the journeys associated with the Age of Discovery were conducted by the Portuguese. Although the Portuguese, Spanish, Italians, and others had been plying the Mediterranean for generations, most sailors kept well within sight of land or traveled known routes between ports.  Prince Henry the Navigator  changed that, encouraging explorers to sail beyond the mapped routes and discover new trade routes to West Africa. Portuguese explorers discovered the Madeira Islands in 1419 and the Azores in 1427. Over the coming decades, they would push farther south along the African coast, reaching the coast of present-day Senegal by the 1440s and the Cape of Good Hope by 1490. Less than a decade later, in 1498, Vasco da Gama would follow this route all the way to India. The Discovery of the New World Illustration titled Embarkation and Departure of Columbus from the Port of Palos, On His First Voyage of Discovery, On The 3rd of August, 1492. Ricardo Balaca/Bettmann/Getty Images While the Portuguese were opening new sea routes along Africa, the Spanish also dreamed of finding new trade routes to the Far East. Christopher Columbus, an Italian working for the Spanish monarchy, made his first journey in 1492. Instead of reaching India, Columbus found the island of San Salvador in what is known today as the Bahamas. He also explored the island of Hispaniola, home of modern-day Haiti and the Dominican Republic. Columbus would lead three more voyages to the Caribbean, exploring parts of Cuba and the Central American coast. The Portuguese also reached the New World when explorer Pedro Alvares Cabral explored Brazil, setting off a conflict between Spain and Portugal over the newly claimed lands. As a result, the  Treaty of Tordesillas  officially divided the world in half in 1494. Columbus journeys opened the door for the Spanish conquest of the Americas. During the next century, men such as Hernan Cortes and Francisco Pizarro would decimate the Aztecs of Mexico, the Incas of Peru, and other indigenous peoples of the Americas. By the end of the Age of Exploration, Spain would rule from the Southwestern United States to the southernmost reaches of Chile and Argentina. Opening the Americas Great Britain and France also began seeking new trade routes and lands across the ocean. In 1497, John Cabot, an Italian explorer working for the English, reached what is believed to be the coast of Newfoundland. A number of French and English explorers followed, including Giovanni da Verrazano, who discovered the entrance to the Hudson River in 1524, and Henry Hudson, who mapped the island of Manhattan first in 1609. Henry Hudson, his boat being greeted by Native Americans at the lakeshore. Bettmann/Getty Images   Over the next decades, the French, Dutch, and British would all vie for dominance. England established the first permanent colony in North America at Jamestown, Va., in 1607. Samuel du Champlain founded Quebec City in 1608, and Holland established a trading outpost in present-day New York City in 1624. Other important voyages of exploration during this era included Ferdinand Magellans attempted circumnavigation of the globe, the search for a trade route to Asia through the Northwest Passage, and Captain James Cooks voyages that allowed him to map various areas and travel as far as Alaska. The End of the Era The Age of Exploration ended in the early 17th century after technological advancements and increased knowledge of the world allowed Europeans to travel easily across the globe by sea. The creation of permanent settlements and colonies created a network of communication and trade, therefore ending the need to search for new routes. It is important to note that exploration did not cease entirely at this time. Eastern Australia was not officially claimed for Britain by Capt. James Cook until 1770, while much of the Arctic and Antarctic were not explored until the 19th century. Much of Africa also was unexplored by Westerners until the early 20th centuries. Contributions to Science The Age of Exploration had a significant impact on geography. By traveling to different regions around the globe, explorers were able to learn more about areas such as Africa and the Americas and bring that knowledge back to Europe. Methods of navigation and mapping improved as a result of the travels of people such as Prince Henry the Navigator. Prior to his expeditions, navigators had used traditional portolan charts, which were based on coastlines and ports of call, keeping sailors close to shore. The Spanish and Portuguese explorers who journeyed into the unknown created the worlds first nautical maps, delineating not just the geography of the lands they found but also the seaward routes and ocean currents that led them there. As technology advanced and known territory expanded, maps and mapmaking became more and more sophisticated. These explorations also introduced a whole new world of flora and fauna to Europeans. Corn, now a staple of much of the worlds diet, was unknown to Westerners until the time of the Spanish conquest, as were sweet potatoes and peanuts. Likewise, Europeans had never seen turkeys, llamas, or squirrels before setting foot in the Americas. The Age of Exploration served as a stepping stone for geographic knowledge. It allowed more people to see and study various areas around the world, which increased geographic study, giving us the basis for much of the knowledge we have today. Long-Term Impact The effects of colonization still persist as well, with many of the worlds former colonies still considered the developing world and the colonizers the First World countries, holding a majority of the worlds wealth and receiving a majority of its annual income.

Saturday, February 22, 2020

Decisions in Paradise III Essay Example | Topics and Well Written Essays - 750 words

Decisions in Paradise III - Essay Example With newspaper or Third Estate being a key part of optimal democracy, the people and importantly responsible government could welcome it. Factors affecting the decision As discussed in the case scenario, there are certain internal as well as external environmental factors, which could impede CBTL’s plan of launching the new business. When one focuses on the external factor, the main problem is the destructive and inconsistent weather pattern in Kava. Kava being in the â€Å"danger zone† of many natural disasters including earthquakes, tornadoes, volcanic eruptions, etc, any business initiative of CBTL in Kava has to face its repercussions. These natural phenomenons have the power to completely destroy the newspaper office and its network, if the intensity is greater or even closer to the newspaper infrastructure. Although, CBTL can technologically safeguard its infrastructure and network, it cannot be fully trusted, until it effectively faces and survives a disaster. Th at is, there will be skepticism regarding how CBTL can protect its infrastructure, creating doubts even among the upper management and stakeholders of the CBTL. This could lead to blocking of finances for the project, thereby making the newspaper plan unsuccessful. In addition, the upper management could raise skepticism about the reconstruction costs, which may be incurred on the CBTL, if the technological safeguarding does not work out well and the infrastructure gets destroyed. So, the solution mainly focuses on building a strong and disaster proof infrastructure for the newspaper office and its network, even building at a safer location. Resources and actions required Natural phenomenon could wreck CBTL’s business plans and could even diminish any chances of it developing a hold in Kava. Thus, all the natural and even man-made factors, which could destroy or even impede the newspaper plan has to be solved through certain measures. As part of these plans, the newspaper off ice including its network has to be located in a safe and secured location within the islands. Although, most of Kava is disaster prone, locations with minimal threat level can be selected after good study of the geography and importantly after analyzing previous incidences of natural disasters. After finding a safe location, CBTL can put all its technological resources to build a stronger and effective infrastructure, which will be able to withstand most of the natural phenomenon. To further make its investment in the infrastructure foolproof, CBTL can go for insurance cover. With the insurance scheme, CBTL can be financially protected in the case of disasters, and could do the reconstruction with that option. In addition, to further strengthen its business and also to fulfill CSR, CBTL can recruit local people for jobs in the newspaper office. Qualified and equipped employees can provide good employment option for CTBL. Ethical aspects A lack of business ethics on the part of orga nizations and corporate leaders can contribute sizably to the demise of the organization (Adadevoh, n. d). When CTBL carries out various steps to solve the threats to its newspaper plan, it could also lead to some ethical issues. As mentioned above, as part of CSR and also to tap good talent, CTBL can recruit local people for its newspaper operations. However, with HIV having incidence rate in Kava and with the targeted population of youth being the main sufferers, there may be ethical dilemmas on

Thursday, February 6, 2020

Analyse the financial performance & position of Intercontinental Hotel Essay

Analyse the financial performance & position of Intercontinental Hotel Group plc and explain and evaluate the treatment intangib - Essay Example Background Information Intercontinental Hotel Group Plc. owns one of the leading brand and chain of hotels and resorts across continents. The group’s registered corporate office is located in Denham, United Kingdom and the group has a history of almost 60 years of delivering the highest level of quality of customer service which has permitted the group to achieve phenomenal growth over the last few decades. The group operates not only by owing hotels and resorts completely and also by entering into franchise agreements with other companies to operate hotels and resources The group has more than 4,500 hotels which are operating in different countries. The group operates hotels brands including Crown Plaza Hotel, Holiday Inn Express, Staybridge Suites, Candlewood Suites and others. These brands are arranged in a way that they reflect both luxury and budget hoteling facilities for guests. The group offers a hotel loyalty program through which it has achieved 63 million members wh o received updates and discounts on bookings and other privileges (Yahoo Finance, 2012). Financial Ratios Analysis For the purpose of analyzing Group’s financial performance in the last two years, following ratios have been determined and a discussion for them is presented while considering additional supporting information available in the Group’s annual report. It is pertinent to mention here that there are material exceptional items in the financial statements of IHG (InterContinental Hotels Group, 2011). These exceptional items are not considered for the purpose of calculating ratios. However, the impact of these exceptional items has been evaluated at the end of financial analysis. Profitability of IHG Keeping in view the profitability ratios as calculated below for the Group, it is noted that the Group has improved its performance in terms of returns. Apart from the continuing effects of recent global financial distress, the Group has managed to report growth in its profits. As evidenced by the gross and operating margins presented below, the Group has been able to report considerable growth in its gross and operating profits. One of the main reasons for this growth has been increase in total revenues of the Group. On the other hand, it is worth mentioning here that IHG’s cost of sales declined in 2011 whereas revenues climbed up, thus signifying the level of operational efficiency reached by the Group. Following this improvement in cost of sales figure in 2011 and gross profits, the trend translated into operating profits also, due to which the Group has been able to report higher operating margin for the year ended 2011 (Peterson & Fabozzi, 2012; Warren et al., 2011; InterContinental Hotels Group, 2011). Profitability Ratios Ratio 2011 2010 Return on Capital Employed 17.35 % 12.29 % Return on Equity 67.93 % 97.59 % Operating Profit Margin 21.32 % 17.44 % Gross Profit Margin 56.39 % 53.75 % Source: (InterContinental Hotels Group, 20 11) In addition to this, the returns on capital employed and on total equity of the Group have also shown favorable changes. With the increase in profits attributable to shareholders of the Group, the return on equity and capital employed also increased, and this increase in net profits for the Group has been such that it overcame the impact of increase in capital employed

Tuesday, January 28, 2020

Management and Human Resource Development Essay Example for Free

Management and Human Resource Development Essay 1.Integration with organizational missions and goals According to Garavan (1991), integration into business planning in order to contribute to corporate goals and missions of the organization are very crucial. One of Human Resource Development’s functions is to help in formation of business strategies for the organization and it is seen as a responsive and reactive role for strategic human resource development (McCracken Wallace, 2000). Furthermore, the role of SHRD is to shape the organization strategy instead of simply supporting role. Another role of Human Resource Development is to implement or form the corporate strategy. These tasks require them to link the corporate strategy with the organization’s missions and goals. According to Legnick-Hall and Legnick-Hall (1988) and Butler (1988), besides integrating the corporate strategy with the organizational missions and goals, strategic human resource development also plays an important role in shaping and influencing the missions and goals (as stated in McCracken and Wallace, 2000). 2.Top management support  In strategic human resource development, top management support is very important in order to implement the corporate strategy. The corporate strategy that has been formed need to be led actively by the top management people rather than just simply supported by them (Harrison, 1997). Active leadership from the top management will help the managers to adopt strategic thinking in achieving the targeted goals (McCracken and Wallace, 2000). 3.Environmental scanning  In SHRD, environmental scanning is very important to develop the strategic planning. HRD professionals and others senior managers need to conduct the SWOT and PEST analysis. These analyses will help the organization to respond or react to any changes in the internal or external environment (Rainbird, 1995; Peery and Salem, 1993). However, environmental scanning alone is not enough because HRD terms and top management need to implement it (McCracken and Wallace, 2000). Level of Strategic Human Resource Development  The first level of contexts that are crucial in order to understand the contribution of strategic human resource development is global environment. By analyzing and understanding the global environment is very important for an organization in order to be more flexible. Being flexible helps an organization to control and respond quickly to its surrounding, especially the external environment. This level focuses on a multiplicity of external factors that explain the role of SHRD in crisis management and generate particular SHRD initiatives (Wang, Hutchins Garavan, 2009). There are three sets of component that must be understood in the context of global environment which are local conditions, national conditions and multinational conditions. Local conditions basically focus on laws and protocol. For example, the organization might need to devise emergency planning processes to tackle potential crisis regarding the safety and health law (Wang, Hutchins Garavan, 2009). Local conditions can be divided into two parts which are economic and political trends as well as industry characteristics. The organization must alert with the economic and political conditions within the country. For the industry characteristics, the organization must ensure that their products and services have its own uniqueness. They need to master the products and services very well where all information need to be in their fingertips. They also need to know the targeted audiences for every of the product and services provided. The national conditions which can be divided into four parts. The first part is technology change. The organization must provide adequate training to its employees to increase the productivity of the employees in operating the latest technology. Since technology is rapidly change, so the employees need to be trained from time to time. The second part is the characteristics of the labor market. An organization must be flexible in terms of planning about the resources of the organizations especially when it comes to human resources. The management needs to hire more expertise. The third set is national culture. The organization need to learn and understand about the culture in order to provided the right products and services. For example, the food industry in Malaysia, they need to ensure that most of the foods are halal in order to fit it with the Muslim culture. The last part is regarding the national HRD systems. Some countries use the â€Å"soft† interventions rather than the â€Å"hard† approaches such as codes and protocols (Wang, Hutchins Garavan, 2009). It may appear as a component of partnership planning between the government, employers and trade unions. The last set of components is the multinational conditions which are cross-culture difference and international laws and regulations. Cross-cultural differences such as cultural assumptions towards planning and risk may also operate by some organizations. According to Tierney,Lindell Perry (2001), Asian countries are slow to react to disasters and they do not understand the important of systems and processes to deal with these disasters. Meanwhile, according to Caudron (2002), global terrorist events and international criminal acts have alert the national government regarding the important of providing the security education and professional education of human resources involved in security management. Certain multinational corporations may also pose some policies on individual companies within the corporation’s (Wang, Hutchins Garavan, 2009).

Monday, January 20, 2020

The Importance of the Sea in The Awakening Essay -- Chopin Awakening

The Importance of the Sea in The Awakening      Ã‚   Throughout her novel, The Awakening, Kate Chopin uses symbolism and imagery to portray the main character's emergence into a state of spiritual awareness. The image that appears the most throughout the novel is that of the sea. â€Å"Chopin uses the sea to symbolize freedom, freedom from others and freedom to be one's self† (Martin 58). The protagonist, Edna Pontellier, wants that freedom, and with images of the sea, Chopin shows Edna's awakening desire to be free and her ultimate achievement of that freedom.    Edna's awakening begins with her vacation to the beach. There, she meets Robert Lebrun and develops an intense infatuation for him, an infatuation similar to those which she had in her youth and gave up when she married. The passionate feelings beginning to overwhelm her are both confusing and exciting. They lead to Edna beginning to ponder what her life is like and what she is like as a person. The spell of the sea influences these feelings which invite "the soul . . . to lose itself in mazes of inward contemplation" (Chopin 57). Edna begins to fall under the sea's spell and begins to evaluate her feelings about the life that she has.    During the summer of Edna's awakening, the sea's influence increases as she learns how to swim, an event which holds much more significance that her fellow vacationers realize. â€Å"To her friends, she has accomplished a simple feat; to Edna, she has accomplished a miracle† (Showalter 114). She has found a peace and tranquility in swimming which gives her the feeling of freedom. The narrator tells us that as she swims, "she seem[s] to be reaching out for the unlimited in which to lose herself" (Chopin 74). She sees the freedom t... ...ms out into the ocean for the final time, she finds her ultimate freedom.    In the end, the sea symbolizes freedom for Edna. It will never treat her as a possession like her husband has for so many years. It will not demand all of her time and attention as her children do. It will never abandon her as Robert does. It will enfold her "in its soft, close embrace" (Chopin 176) and allow her to experience the vast array of feelings that her life has forbidden her to do. The sea will allow her to be free.    Works Cited and Consulted Chopin, Kate. "The Awakening." 1899. The Complete Works of Kate Chopin. Ed. Per Seyersted. Baton Rouge: Louisiana State UP, 1969. 881-1000. Martin, Wendy, ed. New Essays on the Awakening. Cambridge: Cambridge UP, 1988. Showalter, Elaine. "Tradition and the Female Talent: The Awakening as a Solitary Book." 1993

Sunday, January 12, 2020

Evaluation of Hmv

TABLE OF CONTENT 1. Tasks Allocation3 2. Company Web Site (hmv. com. hk)3 3. Business Model and Value Proposition3 4. Evaluation Framework4 4. 1. Context4 4. 2. Content7 4. 3. Community9 4. 4. Customization12 4. 5. Communication15 4. 6. Connection17 4. 7. Commerce19 5. Fit and Reinforcement23 6. Competitor Comparison24 7. Reference List24 1.Tasks Allocation | Business Model, Competitor Comparison, Framework Design | Evaluations of Customization, Communication, Fit and Reinforcement | Evaluations of Community | Evaluations of Connection and Commerce | |2. Company Web Site (hmv. com. hk) |HMV is a British global entertainment retailer. The retail shops are selling music, videos, games and entertainment accessories. The HMV Website’s started in 1997 and provided the online selling and delivering services. |3. Business Model and Value Proposition | HMV’s online service is a Business-to-Customer (B2C). It has been provided the different services as selling, delivering and exchange at retail’s industry.To enable competitive advantage (value proposition), the business model of â€Å"Bricks and Clicks† is performed by HMV which integrates both offline (bricks) and online (clicks) presences and the services are available 24 hours a day for all countries. HMV specializes in both physical and digital products on music, video, games and entertainment’s accessories. |4. Evaluation Framework | The evaluation of hmv. com. k will be based on 7Cs framework, including context, content, community, customization, communication, connection and commerce. Each of the 7Cs will be evaluated individually and how HMV use it to â€Å"fit† its business model and value proposition and we also look into whether consistency exists among the 7Cs. |4. 1. Context | 4. 1. 1. Pros Targeted website www. hmv. com. hk has used black and shocking pink as the theme color throughout the site. It is consistent with brand image and banner of HMV.It matches th e symbol of HMV, which is shown HMV is a trendy and fashionable CD warehouse to their target customers such as teenager, the middle class and the working people. From the functionality aspect, HMV uses tab menu as navigation tool on the top of the page to present its product or service catalogs, so it enables users to move easily back and forth between different catalogs without clicking â€Å"back† button. Moreover, the design of the website has taken into consideration of different language requirement including English, Traditional Chinese and Simplified Chinese. The specific language environment can be easily changed by users.Moreover, HMV uses consistent image layout and packaging information, which helps customer to easily identify required products. It also presents the new release products in HMV, catalyzed by the type of product, such as new release of music and movies. And the special information that included the weekly top 10 sales ranking of product and the speci al offer of HMV is placed in the left hand side and right hand side of the main page. This design approach makes customer can find the important information, as known as the newest product is on sales in HMV recently in the center of the main page.On the other hand, the sales ranking and special offer information has put into left and right hand side in the page, when customer would like to know more about the sales information of HMV. The context of HMV fits its value proposition by using user-friendly tab menu which make users easily access the information and multi-language web interfaces. [pic] 4. 1. 2. Cons As a customer’s experience, an advertisement banner in the main page is quite annoying, because it started to play the promotion movie clip automatically. It does not provide any visible interface to let customer to pause or mute the promotion movie.Sometimes, customer will not prefer to see the advertisement, when the page is loading with the big band sound. [pic] 4. 1. 3. Recommendation To avoid inconvenient cause to customer on the advertisement, it is recommended to HMV that try to provide a movie interface as good as customers can play the promotion movie clip by themselves or mute the movie clip as default movie playing setting after the main page is loaded. |4. 2. Content | 4. 2. 1. Pros First of all, www. hmv. com. k is a specialty store which is selling physical products. It can be seen in the clear catalog and the sub-catalog in the top of each page. This catalog has divided HMV’s product into different type, such as â€Å"music†, â€Å"dvd†, â€Å"blue-ray†, â€Å"games† and so on. Therefore, it can be seen that HMV is a Mega specialty store which is provide multimedia to its customer. [pic] When customers click to the catalog and find his or her product that want to buy, HMV has listed the information of the product such as the price, the artist of the product, track list of the product and other p roducts that relate to the selected product.Through the information listed, customer can understand the detail of the product and the related products. As a result, the content of HMV fits its value proposition by providing sufficient information which move consumers close to purchase, because of more awareness. [pic] 4. 2. 2. Cons In the product information, only text and graphic information are provided to the customers review. As media warehouse, HMV does not provide more information such as promotion music clips or promotion video to its products. 4. 2. 3. RecommendationIt is recommended HMV to use more multimedia to aid HMV to have customer to understand the product of HMV such as promotion music clips or promotion video to its product. |4. 3. Community | 4. 3. 1. Pros The HMV does not have a community for users on its own websites. The strategy of HMV is using hyperlinks, connected to social networks. For example, Facebook, Tweeter and YouTube are integrated in HMV site to pr ovide information about latest products and discount, creates topics for iscussion and answer user's questions through these social networks. For these parts, HMV can function as advertisement and customer service. [pic] Information about latest products: Moreover, customers not only collect information passively, but also create topics and plan activities of interest to others. Apparently the degree of member participation is high and there are more user-to-user communications on these websites especially Tweeter and Facebook. Customer Service: While micro blog and social network are becoming more and more popular, it is reasonable that HMV mainly emphasizes on these websites.There is no need to create new sites, so the cost can be lower. And because micro blog and social network have millions of users, using those platforms to do advertisement and contact with customers are quite effective. Actually, micro blog and social network can be very useful tools for promoting for every B2 C company. As a result, the community of HMV can fit its business model, because they are effectively using external resource systems such as Facebook and Twitter to enable online HMV community and global communications. 4. 3. 2. ConsAfter browsing lots of products on HMV, we found that although, there is customer review section for each product behind the product introduction, only a few customers do the rating and hardly find customer reviews. Lack of comments, rating or references can influence customer purchase decision. As a consumer aspect, when buying a certain product on HMV site, they might interest other people's opinions for the references. 4. 3. 3. Recommendations Considering very few people write the customer review, there are three recommendations for HMV.Firstly, in order to grow the audiences, HMV can submit its blog to various search engines such as Google and Yahoo for making user attentions. Secondly, HMV can also build a music blog community for its fans to encou rage them to leave comments for making more interactive communications. This kind of communications might help to grow HMV’s audience and generate the customer reviews. The last suggestion is that the specific offer, discount or coupon can be provided by HMV, when writing a number of customer reviews by visitors. |4. 4.Customization | 4. 4. 1. Pros Log-in Registration: After log-in registration, users can access personal account details that contain personal information, payment method, wish list and order history, so that the users can be able to manage their personal HMV profile. Cookies: The feature of cookies is enabled by HMV to track our basket during site visit. For the â€Å"my basket†, the shopping items can be recorded by the users and saved by clicking â€Å"add to basket† button.The feature of â€Å"My Basket† also helps to provide personalized shopping basket to store the interested items, before performing business transaction. Content Pers onalization: HMV offers the features of content personalization by using â€Å"wish list†. For the â€Å"wish list†, it provides flexibility to allow users to specify their personal preferences and provides the way to keep track of products we may want to purchase at a later date. Moreover, the users can receive e-mails about sale promotions, based on a personal â€Å"wish list†.Even though, the HMV's unique customization tools try to a â€Å"fit† with its position as an innovative online music shop, we found that there are some customization features, company policies which should be improved with the following details. 4. 4. 2. Cons The web site provides some customization features such as personalized content and cookies, but there are four weakness points. First of all, HMV does not offer notification features to notify the consumers about the upcoming releases of our favorite singer.Secondly, HMV does not take responsible for any loss of privacy, dis closure or information with its web-site, this might cause negative band image for the users. Thirdly, HMV offers very limited content personalization in this stage, so that the users might not pay more attentions in their products or services. The last weakness point is that HMV does not offer the feature for reviewing visited products. 4. 4. 3. Recommendations There are limited customization features provided in HMV site.The recommendations are that HMV should consider to make sufficient privacy policy for protecting consumers, in order to build the positive band image. Although, the feature of cookies has been enabled for â€Å"My basket†, this feature should be improved, so that they can track and gather data and then return corresponding visited items, called â€Å"browsing history†. Moreover, the feature of product notification for upcoming releases of our favorite products should be provided to enhance competitive advantage. The last recommendation is about pers onalized contents, in order to address individual user needs and driving consumer behavior.According to the study â€Å"2008 ChoiceStream Personalization Survey†, there are 78% of consumers interested in receiving personalized content and 71% of consumers also believe that personalization can improve their experience [X]. Therefore, both implicit data and explicit data should be used in HMV site to provide customized experience for online shopping, called â€Å"tailoring by sites†. Implicit data should be generated by the user who choose to view the products by clicking on relevant links. Explicit data is provided by user [X].For example, â€Å"recommendation list† should be generated by HMV site to display similar category of products, based on your past shopping records. |4. 5. Communication | The overall communication of the website is good. It provides many communication channels, including email enquiry, FAQ, Phone, Facebook. Some of the Pros and Cons are l isted below: 4. 5. 1. Pros e-Mail Newsletters & Content-Update Reminders: The feature of â€Å"Newsletter† is an example of broadcast communications. The newsletters are sent via e-mail to inform subscribers about sale promotions or specific offers.Customers can choose either subscribe or unsubscribe newsletter at their discretion under â€Å"Communication Preferences† menu. Beside, the website also provides email alarm for new products and News Information broadcast, based on purchase history. As a result, customers can receive latest information via these channels. Moreover, personalized e-mail content is another type of one way information exchange from HMV to users, called â€Å"Content-Update Reminders†. The e-mail content is tailored by HMV to reflect each user's interests, based on â€Å"wish list†, so that the users from time to time to receive emails from HMV about sales promotions.Frequently Asked Questions (FAQ): The HMV site provides the list of questions and answers to support all commonly asked questions, called broadcast communication. It is very useful for users to know how to use HMV's web services such as configuration of cookie and checking order status, when they do online shopping. Innovative communication channels via Facebook: The feature of Facebook as social networking service is embedded in HMV site. It is an example of one-to-many, responding user. Users can share their comments regarding their experiences and respond. . 5. 2. Cons The customer service is not convenience, because the HMV does not offer the â€Å"Live HELP† support for 24 hrs. In modern life style, most customers go online shopping after working hours. Beside, the scope of FAQ session is insufficient as it only forces the basic questions. 4. 5. 3. Recommendations The service of 24 hrs â€Å"Live Help† should be provided by HMV for supporting time zone difference and providing quick response to consumers, by using read-time cha t system, like [pic] to provide the one-to-one personal Live communicational channel.Moreover, the website should enhance the FAQ session for the overall operations instead of providing the FAQ for the basic enquires only. |4. 6. Connection | 4. 6. 1. Overview The degree of target website HMV links to other website is low. In order to make a better understanding of the connection part, a similar online CD warehouse, Yesasia, is selected to compare with HMV: [pic] Base on the table above, it can be seen that HMV performs better than Yesasia.HMV has a better Google index pages and inbound links ranking, along with the Alexa ranking. But shows a little bit lower in Alexa inbound links. 4. 6. 2. Pros First of all, lesser external link may give customers the image that the company is professional. Consumers can far away from annoying advertisement. On the other hand, external link may generate some extra profit. The link here provides some latest information relating to the website. The refore, the tube from HMV can provide the customers with information about the fresh new goods. . 6. 3. Cons Although HMV has few external links, the link may not achieve customer expectation and the profit generated by this link might be low. Moreover, as HMV is mainly deal with the audios and games, which update very rapidly, so customers would more willing to have some links on introducing the latest information or selling some related products. 4. 6. 4. Recommendations As mentioned in overview, HMV need to lift the Alexa Inbound Links ranking. There are few suggestions that recommend to HMV.It can be delivered messages or published articles on the popular BBSs or Blogs linking to its own website and add the index link. Or it can exchange links with some related or similar website. |4. 7. Commerce | 4. 7. 1. Overview This website has most of the basic features of customer interface that support the aspects of trading transactions. 4. 7. 2. Pros Registration For the registration, the most impressive thing is â€Å"Individuation†. When registering, the website will record consumers’ preferences if permitted.Then it will email the information of the goods to the consumers according to their preferences. [pic] For the Shopping part, one very useful column is sales ranking. It is a good promotional way to attract customers and guide consumption. When I have no idea to buy what kind of staff, or I’m confused with which CD is good, it will be quite useful, like a shopping guide. Security Security gives an impression of convenience. Not like the general security methods by which customers need to install different kinds of digital certificates or USB key, HMV cooperates with â€Å"thawte†.Only one single click can achieve verification. It is convenient for the customers to a great extent. Besides, â€Å"Thawte† provided a security policy that guarantees all transactions inside HMV are trusted via security channel by using SSL aut hentication. Additionally, there is a guideline for customers to identify the site is safety while it has the Thawte Trusted Site Seal. [pic] 4. 7. 3. Cons Even though, HMV considers customization in registration, some negative user experiences also appear while using HMV registration interface.For instance, customers have to change their privacy settings in browser to allow the website to track the shopping cart and account details during visit, but most customers may not be willing to do so. [pic] Moreover, only one address can be stored. Usually, customer will have at least two addresses which are used for different purposes or at different times. So every time when customers want to ship items to a different address, they have to manually fill in the different address rather than choose one from the address lists. The function of shopping cart is very important in customer interface.However, it is not that 100% satisfaction. Whenever adding a product to shopping cart, the page w ill skip to the cart page. It is not convenient when customers want to continue shopping other items. What’s more, no recent history will be demonstrated about the items viewed by the customers. If the product is deleted by human mistake, customers have to go back to the original page and place the order again. 4. 7. 4. Recommendations In the registration module, information about more addresses and contact persons can be stored in the customer information.Shopping online is convenient but receiving packages sometimes could be a problem. So adding more information about delivery addresses and contact persons is necessary. Shopping cart could be more user-friendly. For instance, the deleted items can be recovered. It can operate as follows: [pic] Apart from that, what customers have to add to shopping cart can be stored in backstage and when they finish shopping, they can pay through their baskets. Furthermore, HMV can adopt â€Å"one click† shopping pattern which allow customers to make online shopping through one single click, like[pic].It is a good way to simplify purchase work flow. |5. Fit and Reinforcement | Communication is reinforced by customization (wish list) Commerce is reinforced by personalization Community is reinforced by communication (Lecture Note p. 58) Content is reinforced by customization HMV provides user-friendly customer interface to fit its business model for creating positive experiences and brand-building which make users close to purchase. 6. Competitor Comparison | |7. Reference List | [X] ChoiceStream, Inc. : Choicestream personalization survey. Research brief, 2008, pp 2-4. [X] Rayport, J. F and Jaworski, B. J. , e-Commerce, McGraw 2001. pp 113-165. [X] Probert, J. , Personalization In Digital Business, 2010, pp 1-2. ~ END

Saturday, January 4, 2020

Essay on Racism In The NFL - 1596 Words

Today in America the word Racism is taken to a whole new level. Even in sports, such as the NFL racism prospers. For instance the Washington Redskins of the National Football League. Native Americans are trying to say the NFL is being rude for naming a Team Redskins. The Redskins have had that name since 1933 (Staff). The team had the name of Braves before they adopted the name Redskins. It was changed due to racism purposes. Some people would agree that the whole situation with Redskins is ridiculous because The Major League Baseball series has two teams related to Native Americans, The Atlanta Braves and The Cleveland Indians. The NFL also has more than just Redskins. They have the Kansas City Chiefs. So if they are really worried about†¦show more content†¦Ã¢â‚¬Å"How much money can I get? Does it even matter if anyone but me has money?† Americans as a whole are selfish. Some aren’t but as a whole yes. As Americans people need to slow down on saying something is racist because who knows it may actually not be racist. Most people thinks when someone is being racist its just toward African Americans when really, they aren’t the only ones being discriminated against. Its any race with the exception of white people. White people are often referred to as the dominate race. Often Times people find themselves thinking all the discrimination is directed toward the African Americans. However, they aren’t the only ones being discriminated for being a different color. Native Americans are also being discriminated also. There are many ways to discriminate people. Name calling is one, another is drawing, and another is acting. Those two, drawing and acting are not usually the offense. Its usually in the form of name calling. (Whitlock) There’s a lot of terms you can use to be racist. A lot of sick people have came up with names to call different races. 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As he was awarded his gold medal, he clenched his fist and raised it high in the Air while wearing a black glove. A raised fist was the symbol of equality for the black Power movement of the 1960‘s. African Americans have made a huge impact on the civil Rights movement, especially in sports. The 1940’s and the 1950’s wereRead MoreDiscrimination Vs Discrimination726 Words   |  3 PagesAmerica is known as a mixing pot for those in search of freedom and new opportunities. People of many different races are welcome. But with such a diverse amount of people, racism, and a rather long history of segregation applied itself to the picture. Segregation within jobs, the past and the effect it has now, and the problems it brings with it, still is held in our country to date. Laws regarding some situations job applications as well as accepting students is called an affirmative actionRead MoreThe O. J. Simpson Case1576 Words   |  7 PagesThe O. J. Simpson murder case was a criminal trial held at the Los Angeles County Superior Court, in which the former NFL star and actor O. J. Simpson was trial on two counts of murder for the deaths of his ex-wife Nicole Brown, and a waiter named Ronald Goldman. The O.J. trial could be seen as a historical lens and cultural lens as well. The reason why I use those two perspectives was because; in history the black people has been treated as non-human, criminals, and properties. And in a culture